Welcome to the fifth step of the 4 Waves Go To Market Strategy Framework designed to help you build a robust go-to-market strategy. Today, I am happy to introduce you to the Product / Service Design and Test step. What is the product or service...
The hype around artificial intelligence (AI) has led to lots of jargon making the technology difficult to understand in product development. I have asked myself? What are the elements which product development should cover in the process of building...
The success of your artificial intelligence projects may depend upon data science and machine learning but also the right business focus, prioritization, and product roadmap design. The effective deployment of AI-powered products will require building...
The goal of this post: In this post, I am going to articulate what AI can't do and why businesses and individuals should pay a lot of attention to artificial intelligence progress. Table of contents Why do I believe in Artificial Intelligence and I...
Welcome to the fourth step of the eight steps framework designed to help you build a robust go-to-market strategy. Today, I am happy to introduce you to the Business Model Design and Test step. Most entrepreneurs focus hard on launching an...
Product roadmap explains how to move from A to B. A is where you are, but B is where your product vision sleeps. This is the root of the difference between a project plan and a product roadmap. The goal of this post: In this post, I am going to...
The goal of this post: In this article, I am going to explore the most serious mistakes which product managers make and how to fix them during a product launch, product development, and management. Keep this post handy, as it can hopefully work as...
Are you looking for elements that should be considered in your artificial intelligence-driven product roadmap? This article will describe what specific components, which product managers need to consider while working on AI-powered products are. Table...
Welcome to the third step of the eight steps framework designed to help you build a robust go-to-market strategy. Today, I am happy to introduce you to the Value Proposition Design and Test step. Why you probably should read this article and...
Welcome to the second step of the eight steps framework. Today, I am happy to introduce you to market mapping and the competitive analysis preparation process which is a three steps exercise. Before we start let me quickly make sure we are on the...
Welcome to the first step in the eight steps framework designed to help you build a robust go-to-market strategy and launch new products effectively. A market trend review is an analysis of past and current market performance and dominant patterns of...
Apple, Microsoft, Sony, and thousands of small and mid-sized companies' managers understand that product launch must be done properly to get market share, corner competitors and bring growth. Customers are impatient, they expect new features,...