Apple, Microsoft, Sony, and thousands of small and mid-sized companies' managers understand that product launch must be done properly to get market share, corner competitors and bring growth. Customers are impatient, they expect new features,...
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Retail innovation conducted by Amazon’s physical stores.
How the retail will never be the same again? Amazon's retail strategy extends well beyond Amazon.com into brick-and-mortar cashier-less and pop-up stores that purposely disrupt the retail model. What is Amazon doing? What is the company tactic? Should...
Open innovation for product growth acceleration.
Open Innovation has been widely embraced in organizations across the world. It has proven its effectiveness in the US and Europe, as well. Many cases of it being used efficiently by businesses like P&G, Lego, Samsung, GE, Tata Group, Marico,...
Conducting experiments for achieving product market fit
What is product-market fit, and why it is important? Product-market fit is a term used to describe the position at which there is broad market acceptance for a new service, product, or a redesigned version of them. It's not easy to explain the...
Innovation and product-market fit
Product market fit (PMF) is a popular concept in the startup world, but it gets the attention of larger companies too. While broadly applied in conversations around new high-growth, highly innovative companies, it seems to be more and more popular among...
Keys to product innovations that matter to customers.
Successful product innovations signify different things to different folks. Some people tend to think in terms of a product which is 'first of its kind,' first, unique. Naturally, few companies reach innovation at that point. And such revolutionary...
My approach to innovation as a business consultant
So my wife's friends have come for dinner. This sounds like the moment for a beautiful, relaxing evening, including sweet talks and beer. We sat at the table, and they turned to me and asked: "So what do you do Arek, we have heard you are a business...
Is IKEA doing anything in retail innovation space? If yes, what is the IKEA innovation strategy?
IKEA introduced retail innovation many years ago when the founder of the company opened the first shop in Älmhult, Sweden, in 1958. It took 5 years, and the small, retail firm debuted its innovative concept at a 33,300 sfm warehouse in Stockholm. ...
Growth depends more on business model than technology
Every successful business, whether it is a startup or larger company, owes its success to its business model. Digitalization is reinventing the services and products. To catch the market opportunities, companies need to focus on initiatives that will...
Driving product growth with business model innovation
Business model innovation was never as important as nowadays. Uncertain market forces are a challenge all companies face and are, in most cases, their primary source of risk. Shifts in customer habits, globalization, and technological innovations are...
How to successfully harness the speed and efficiency of a startup – corporate partnership.
Since the recession in 2008 and the bubble in 1999, startups have become a significant force in improving the marketplace. Today's entrepreneurial culture — with lower barriers to launching a company and with people who desire more and more flexibility,...
Linking customer experience to value. How does co-creation save money and increase ROI?
In my experience, large and medium-size incumbents understand that customer alignment leads to a change that exceeds their expectations, positively. The more customers realize their service or product provider listens, embraces, and deliver their...