Data democratization: How data architecture can drive business decisions and AI initiatives Introduction The digital revolution in data management was also called "Digital Transformation" five years ago. It is often described in terms of improving data...
Product Management
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Improving cooperation between business departments and the IT department in Maspex Group’s transformation projects through automation and data analysis
Introduction: This case study will present the results of a project aimed at defining standards for conducting transformation projects and designing IT ecosystems in the Maspex Group. Maspex Group is a company operating in the food industry,...
Leveraging AI to Drive Organizational Innovation: Overcoming Internal Friction and Encouraging Idea Generation
Introduction Organizational innovation, crucial for developing and implementing new ideas, products, and services, is key to maintaining competitiveness and success in today's dynamic business environment. AI in Organizational Innovation plays a pivotal...
Driving AI-Powered Product Development: A Case Study in Skills Analysis
In the dynamic landscape of modern business, organizations are increasingly turning to artificial intelligence (AI) to optimize processes, enhance customer experiences, and foster innovation. This case study explores a company's journey toward...
Mastering Product Management Skills for Successful AI-Driven Products
Introduction Overview of Product Management Product management is an essential organizational function that centers on the product and its customers throughout its lifecycle. This includes everything from development to positioning and pricing. The...
The Role of Machine Learning and AI in Amazon’s Data Monetization Approach
A brief overview of Amazon as a company and its dominant position in the e-commerce industry Founded by Jeff Bezos in 1994, Amazon is a multinational technology company that started as an online marketplace for books and has since expanded to become one...
Choosing the Right Lead Generation Company
Lead generation is the process of identifying and nurturing potential customers for a business's products or services. It's an essential part of any sales and marketing strategy, as it helps businesses to find and nurture high-quality leads that are...
The Customer Experience: AI Personalization
Introduction It's no secret that artificial intelligence (AI) is rapidly changing the customer experience landscape. With AI, businesses can now personalize the customer experience in ways that were previously impossible. This transformation is a major...
Actionable ESG™️ Talks Series by AKFI
The Actionable ESG™️ Talks series brings together great minds to discuss the current state and future of ESG, sustainability, and digital transformation. It was a pleasure to take part in the recent episode and discuss topics such as:...
Redesign Business Models in Healthcare with the Use of Chatbots and Voicebots
The use of chatbots and voicebots is changing the landscape of business. They can help with customer service, marketing, and even administrative tasks. This blog post will explore how healthcare institution leaders can use them in the healthcare...
Which 5 areas Chief Digital Officer must get right to transform business inside out?
The Chief Digital Officer has been around for a while now. It's not new, but what is demanded of them is. Gone are the days of being responsible for introducing basic digital capabilities and perhaps piloting a handful of initiatives. The Chief Digital...
Automation Center of Excellence – Why and How?
The task of managing automation initiatives can be daunting, but it doesn't have to be. With an automation center of excellence in place, you'll find that your team is more agile and responsive than ever before. The foundation The foundation of the...