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AI-Enhanced Sales Trust and Customer Interaction Training

Master the integration of AI technology into your sales process to foster trust and elevate customer interactions.
Arek Skuza Headshot

 

Trainer Profile

Arkadiusz (Arek) Skuza is an expert in the field of artificial intelligence and data monetization, with over 20 years of experience in advising the management boards of European and American companies. As a consultant and implementer of AI strategy solutions, Arek specializes in using technology to increase the efficiency of business processes, productivity, and sales and marketing. His achievements include generating savings of $13.3 million in AI-based projects, significantly shortening product development cycles, and improving sales metrics by 500%. His clients include Allegro, Ikea, Shell, Maspex, Modoma, Solereis, Krishome, and over 20 other companies from the US and Europe.

Arek is a highly regarded trainer and speaker who has conducted over 160 lectures and workshops in Europe and the US on business model transformation and the use of AI. He is a lecturer at American and Polish MBA programs. Arek was elected to the board of Tech Titans, actively engaging in the development of AI in the US state of Texas. His approach combines deep technical knowledge with a practical understanding of business needs, making him a unique expert in the field of AI and business innovation. Arek’s publications can be found at https://arekskuza.com/the-innovation-blog/.

Arkadiusz Skuza – Opinions on Training, Projects – Client Testimonials

Please see opinions on Arkadiusz Skuza’s workshop and AI implementation work at the link: Arek Skuza – Your AI & Data Monetization Expert

Arkadiusz’s experience and a comprehensive presentation can be found at this link: https://gamma.app/docs/Skuza-AI-AI-Workshops-and-AI-Consulting-Company-81ovv2cc1rv9lrf

Duration

    2 days (8 hours)

Target Audience

  • Sales professionals
  • Marketing professionals
  • Business development managers
  • Account managers
  • Customer service representatives

Objectives

  • Gain a deep understanding of trust’s pivotal role in the sales ecosystem and how AI can support this.
  • Cultivate advanced AI skills for creating tangible customer value.
  • Refine communication techniques and develop robust objection-handling strategies.

Detailed Program

  • Leveraging AI to personalize interactions, anticipate needs, and deliver solutions that truly address customer pain points.
  • Hands-on experience with specific AI tools for tasks like lead scoring, personalized outreach, and predicting customer behavior.
  • Techniques to improve efficiency and sales performance through AI.

Workshop Agenda

Day 1:

Module 1: Introduction to AI and its Use in Sales and Customer Service

  • The importance of adapting to changing customer needs and behaviors using AI.
  • Overview of AI applications in sales, including the latest application areas and example implementations.
  • Analysis of AI’s impact on the sales market transformation.
  • Analysis of opportunities and challenges for customer service and sales teams.

Module 2: Areas of AI Application in Sales and Customer Service

  • Automation of lead generation and qualification, and sales planning.
  • Personalization of customer interactions thanks to AI.
  • Streamlining sales processes.
  • Practical exercises using AI tools.
  • Building and maintaining customer relationships.
  • Analysis of challenges related to closing deals.

Day 2:

Module 1: AI Models in Sales

  • Comparison of available AI models and their pricing.
  • Presentation of AI models dedicated to sales applications.
  • Case studies using specialized AI models.
  • Practical exercises with AI tools.

Module 2: Sales Process Optimization with AI

  • Sales process automation.
  • Practical application of AI tools in Customer Relationship Management (CRM).
  • Leveraging AI in sales forecasting and resource planning.
  • The role of AI in improving the work of sales teams.

Module 3: Leveraging Chatbots in Sales

  • Current data and trends regarding chatbot usage.
  • Analyzing bot performance using standard reports.
  • The process of implementing chatbots in the sales process.
  • Chatbot creation technologies (Microsoft Azure, Reference Architecture, Salesforce integration).
  • Areas with the fastest return on investment in conversational technologies.
  • Risks associated with chatbot implementation.

Module 4: Ethical Considerations in AI Use

  • Ethical aspects of AI use in sales.
  • Customer data protection and privacy.
  • Avoiding potential errors and biases related to AI in sales strategies.

Pricing Details

  • Online workshop price: €3500