I am a metrics-driven, project leader with a focus on product-market fit and go to market strategy

I am a result-focused, go to market strategy and product-market fit project leader. My history and passion for driving effective go to market strategies for new and redesigned products have begun with running my own startups. Raising money from venture capitals, leading end to end business model implementation processes, delivering superior business results, but also failing some of my businesses, helped me to understand the essence of extraordinary startups.

"Innovation is life. Innovation brings change. Don't hesitate, innovate!"  - Arek Skuza

As of today, I help companies increasing revenue, establishing recurring revenue, and planning long term growth and bring new products and services to the market. I work with medium and large size companies in areas of product-market fit, product growth, and go to market strategies. My primary focus is on business development which helps companies improve traction and margins.

Working with strategy and business development executives to identify organic growth, business model changes, and areas for performance improvement on different continents helped me to immerse myself in global enterprises world, to understand internal dependencies and challenges of big and medium-size companies, their legal frameworks, brand risks, the return of investment expectations and internal and external collaboration challenges.

I work with companies in areas of defining successful products, building effective product teams, and improving product development processes.

I've been trusted by

  • IKEA,
  • Shell,
  • Bayer,
  • Roche,
  • K2,
  • PKO BP,
  • Modoma,
  • Discovery Networks,
  • Allegro,
  • and more global and local companies.

Throughout the years, as a project leader, I helped many of those companies to redesign their business models, product definitions or come up with new products, services, and microservices.

I also appreciate working with smaller companies, and I am happy to contribute to their fast growth with innovative solutions. Small companies have a unique advantage – their company's leaders are within arm's reach to execute ideas quickly. I find their speed, boldness, and nimbleness, both fascinating and inspiring, and I am proud to be a part of their market successes.

I welcome you to learn more about arekskuza.com, and to explore my publications and insight! Subscribe to my The Innovation Letter and get great content weekly

My passion led me to work with global teams located in UK, USA, CEE, and CEEME&A, and to live in four culturally diverse cities - London, Warsaw, Edmonton, and Dallas – which influenced my sensitivity, my capacity to form networks, and my ability to recognize and respond quickly to emerging global opportunities.

In my personal life, I am a husband and father of Kuba and Alex. I am a dedicated runner, basketball player, fisherman, and traveler. I have lived in Canada, Mexico, the United Kingdom and presently call Dallas, Texas, home. 

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